CUTIX CABLES UNVEILED AS OFFICIAL SPONSOR OF ÓNYÉ AFIA SEASON 2 IN STRATEGIC PARTNERSHIP WITH AFIA TV
Amy Adindu
Cutix Cables PLC has officially been unveiled as the headline sponsor for Season 2 of Ónyé Afia, a flagship documentary series from Afia TV that celebrates the spirit of Igbo resilience, enterprise, and identity.
The announcement was made at a press conference held at the Cutix Head Office in Nnewi, Anambra State, bringing together key representatives from both organizations, including media outlets like Legit.com and The Guardian.
From the Afia TV side, Mr. Emeka Mba (Managing Director), Odera Collins (presenter), and Vera Chidimma (producer) were in attendance to highlight the cultural importance and vision behind Ónyé Afia. On the Cutix Cables side, the company was represented by its Co-founders, Chairman, and Brand Manager, all of whom echoed their enthusiasm for the new alliance.
Described as more than just a sponsorship, this partnership marks the beginning of a long-term strategic collaboration between Afia TV and Cutix Cables. As part of the deal, Afia TV becomes the official media partner for Cutix, offering a full suite of media services to amplify the brand’s voice, campaigns, and public engagement.
“Cutix has over 40 years of industrial heritage, and Afia is just 2, but we’re united by a shared vision: telling stories that matter and driving the Southeast forward,” said Mr. Emeka Mba during his remarks.
Season 2 of Ónyé Afia is expected to take viewers deeper into the lives and stories of everyday Igbo people who embody determination, innovation, and grit. The partnership with Cutix provides both the platform and the resources to take that mission to new heights.
“This isn’t just a sponsorship, it’s a marriage of purpose,” said one speaker at the event. “Together, we’re wiring the region for greatness.”
Stay tuned for more updates as Ónyé Afia Season 2 premieres across Afia TV platforms on the 7th of July, 2025, DSTV 254, GoTV 17 & Free TV 748.
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